MCP Servers

Social Media Analytics

Social media analytics toolkit that analyzes profiles, scores engagement, detects trending topics, researches hashtags, generates content calendars, and benchmarks against competitors. 6 tools across all major platforms.

README

Social Media Analytics MCP Server

AI-powered social media analytics tools via the Model Context Protocol (MCP). Give your AI assistant the ability to analyze profiles, score engagement, detect trends, and research hashtags across major platforms — all in real time.

Tools

Tool	Description
`analyze_profile`	Profile & brand analysis — posting patterns, content themes, audience indicators, growth recommendations
`score_engagement`	Engagement scoring — engagement rate estimates, content effectiveness, posting time analysis, benchmarks
`detect_trends`	Trend detection — viral content patterns, emerging topics, sentiment shifts, opportunity alerts
`research_hashtags`	Hashtag research — popularity estimates, related hashtags, niche classification, recommended sets

Quick Start (Hosted)

No installation required. Use the hosted version:

Get a free API key at social.ezbizservices.com/signup
Add to your MCP client config (Claude Desktop, Cursor, etc.):

{
  "mcpServers": {
    "social-media-analytics": {
      "url": "https://social.ezbizservices.com/mcp",
      "headers": {
        "x-api-key": "YOUR_API_KEY"
      }
    }
  }
}

Ask your AI assistant to analyze any social media presence!

Example Prompts

"Analyze the social media presence of @hubspot on LinkedIn"
"Score the engagement for Nike on Instagram"
"What's trending in AI marketing this week?"
"Research the best hashtags for real estate content on Instagram"

Self-Hosting

git clone https://github.com/ezbiz-services/mcp-social-media.git
cd mcp-social-media
bun install

cp .env.example .env
# Edit .env with your OpenAI API key and admin secret

bun run server.ts

Environment Variables

Variable	Required	Description
`OPENAI_API_KEY`	Yes	OpenAI API key for AI-powered analysis
`ADMIN_SECRET`	Yes	Secret for admin API endpoints
`MCP_PORT`	No	Server port (default: 4202)

Pricing

Tier	Price	Requests/Month
Free	$0	10
Starter	$19/mo	200
Pro	$49/mo	1,000
Business	$99/mo	5,000

Start free at social.ezbizservices.com

Architecture

Runtime: Bun
Protocol: MCP SDK (Streamable HTTP transport)
AI: OpenAI GPT-4o for analysis
Scraping: Cheerio for web data extraction
Auth: API key-based with tiered rate limiting

License

MIT — see LICENSE

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