SEO/AEO Audit MCP

SEO/AEO Audit MCP

Generates a comprehensive 5-section PDF audit for any website covering SEO, AEO, technical, authority, and AI visibility using Ahrefs, CrUX, and OpenAI.

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README

SEO / AEO Audit MCP

An MCP server + skill that produces a 5-section landscape PDF audit for any website:

  1. Executive Summary — health score, key metrics, top gaps, priority plan
  2. Search Demand + Content Performance — Ahrefs keywords/pages, what's working / limiting growth
  3. Technical SEO + AEO Readiness — crawl findings, Core Web Vitals (CrUX), structured-data gaps
  4. Authority + Roadmap — backlink profile (with spam flags), 90-day roadmap
  5. AI Visibility — how often the brand surfaces in AI answer-engine results, vs. competitors

It exposes three tools — fetch_audit_data (crawl + Ahrefs + Core Web Vitals), fetch_ai_visibility (grounded OpenAI brand-visibility), and render_audit_pdf — and a skill that orchestrates them into one audit <url> command.

Setup

  • Have an AI assistant (Claude Code, etc.)? Tell it: "Set up this tool by following AGENT_SETUP.md."AGENT_SETUP.md
  • Doing it yourself?SETUP.md

Requirements

  • Node.js 18+
  • AHREFS_API_KEY (paid) — required (the core SEO data)
  • OPENAI_API_KEY (paid) — optional; enables the AI Visibility section (omitted/"not measured" without it)
  • CRUX_API_KEY (free, Google Chrome UX Report API) — optional; adds Core Web Vitals

The audit runs with only the Ahrefs key; the other two just add sections.

Keys go in a local .env (copy .env.example); never commit it.

Use

After setup, in your assistant: audit https://example.com → PDF saved to your Desktop.

Each audit makes ~10 OpenAI calls plus Ahrefs API usage — small but metered cost per run.

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