AdWeave MCP Server

The MCP server that powers the AdWeave Claude Code plugin. Covers Meta Ads campaign management plus AdWeave-specific workflow tools — brand context, avatars, beliefs, offer brief, methodology library, and competitor intelligence.

60+ tools in one MCP endpoint. Use it standalone from Claude Desktop / Cursor / any MCP client, or let the AdWeave plugin orchestrate it for you via opinionated slash commands.

Quick setup (standalone)

Add this to your MCP client config:

{
  "mcpServers": {
    "adweave": {
      "url": "https://mcp.adweave.ai/meta-ads-mcp",
      "headers": {
        "Authorization": "Bearer <YOUR_ADWEAVE_API_TOKEN>"
      }
    }
  }
}

Get your API token at adweave.ai (free tier: 50 calls/month).

If you'd rather use OAuth and pre-built slash commands for daily creative generation, metrics feedback, ad launch, creative production, and competitor research — install the AdWeave plugin instead.

Tools

Campaign management

• Create, update, duplicate, and manage campaigns / ad sets / ads
• Bulk operations across multiple ad accounts

Creative management

• Upload images and videos
• Build single-image and carousel creatives
• List previously uploaded creatives

Audience targeting

• Search interests, behaviors, demographics, geolocations
• Estimate audience size before launch

Performance insights

• Pull campaign / ad set / ad-level insights
• Demographic and placement breakdowns
• Bulk insights across many ads in one call

Brand context (AdWeave-specific)

• list_brands, set_brand_context, get_current_brand_context, get_brand_profile
• Brand profile includes ad account IDs, page/IG IDs, pixel, landing URL, colors, fonts, voice notes

AdWeave AI foundation

• get_avatars — buyer personas with rich evidence, scoped to your org
• get_offer_brief — product / pricing / funnel / differentiation data
• get_beliefs — Phase-1 and Phase-2 beliefs, auto-synthesized via Claude if unset
• get_research_notes — aggregated avatar evidence + competitor context

Methodology library

• get_adweave_methodology — AdWeave's argumentation framework, copy rules, two-phase belief system, image-generation guide, Meta safe zones, and per-skill procedures. Served auth-gated.

Competitor intelligence

• get_competitor_intelligence — live competitor ad summaries from the AdWeave discovery pipeline (Meta Ad Library scraping + LLM pattern analysis)

Instagram

• Post to Instagram, fetch creator media, creator insights

Transport & auth

Property	Value
Protocol	MCP (Model Context Protocol)
Transport	Streamable HTTP
Auth	API Token (aw_ prefix) or OAuth
Endpoint	https://mcp.adweave.ai/meta-ads-mcp
Connector name	adweave

Pricing

Plan	Calls / month
Free	50
Starter	500
Pro	Unlimited

See adweave.ai/pricing for current pricing.

Links

• Plugin — opinionated Claude Code plugin that wraps this MCP in six slash commands
• Website
• Pricing
• MCP Registry — ai.adweave/adweave-mcp

License

MIT